Transformed Visuals of YG TREASURE’s MASHIHO·YOON JAE HYUK·ASAHI·BANG YE DAM, ‘Heart Flutter’
[OSEN=지민경 기자] YG’s rookie group TREASURE is shaking the global fans’ hearts with their transformed visuals day by day.
On November 3, YG Entertainment uploaded TREASURE’s third single album ‘THE FIRST STEP : CHAPTER THREE’ D-3 poster through their official blog.
Individual cuts of MASHIHO, YOON JAE HYUK, ASAHI, and BANG YE DAM were included. They revealed YG’s unique black mood as well as emitting chic eyes and hip charms, making the viewers fall for them. Their mature yet fierce vibes unseen from their previous albums raised curiosities and anticipation on TREASURE’s upcoming Hip-hop track, ‘MMM’.
TREASURE will release their third single album ‘THE FIRST STEP : CHAPTER THREE’ and its Hip-hop title track ‘MMM’ on November 6. The global fans are highly supporting the fact that TREASURE will present a Hip-hop song, which is the biggest strength of music released from YG, for the first time in 3 months after making debut.
TREASURE is heating up their popularity with an unprecedented promotion method. The group is revealing individual member posters and the dance performance teaser for ‘MMM’ starting from November 2nd. A total of 5 clips consisted of 18 seconds will be uploaded every midnight, which has surpassed 1M views in a day and a half despite being a short clip.
After making debut on August 7, TREASURE has been expanding their influence in the global music market under YG’s fast·concentrated strategy. The 2 single albums they’ve released have sold almost 500 thousand copies, while songs ‘BOY’ and ‘I LOVE YOU’ were ranked at the top of various global charts in Japan and China.
Members CHOI HYUN SUK, YOSHI, and HARUTO were credited as lyricists on 3 consecutive single albums, while ASAHI was credited not only as a lyricist, but also as a composer for the first time as a member of TREASURE. The people are looking forward to the new aspects and musical growth TREASURE will present, since their upcoming album has the highest degree of member participation.
2020. 11. 3.
